During the pandemic, I embarked on an exciting venture to
start an online souvenir shop called Bahamian Treasures. The core idea was to
sell authentically hand-crafted souvenirs made by talented Bahamian artisans.
These unique items included straw baskets, unique soaps, wood carvings, and
paintings, each reflecting the rich culture and heritage of The Bahamas. The
goal was to provide tourists and locals with a convenient way to purchase
genuine Bahamian crafts while supporting local artisans.
The project experienced some success. For example, the
products were high-quality, authentic, and exquisite craftsmanship. The project
successfully created a platform for Bahamian artisans to showcase and sell
their work. Feedback was positive; customers appreciated the uniqueness and
cultural significance of the products.
Ultimately, the cons outweighed the pros of this project.
The website struggled to attract significant traffic due to inadequate digital
marketing efforts. Shipping and handling proved to be more complex and costly
than anticipated, leading to delays and customer dissatisfaction. Budget
overruns occurred due to unforeseen website development, marketing, and product
procurement expenses. Had I
followed a structured PM framework, the outcome might have been
different. One of the most widely recognized guides on project management
is the Project Management Institute’s PMBOK (Project Management Body of
Knowledge). This guide provides a standardized approach that can be universally
applied across various industries but requires adaptation to fit specific
project needs (Gurnov, n.d.).
The project fell short at Step 1: Define the project
concept, then get support and approval of Greer’s (2010) 10 steps to project
success. This step ensures clarity of vision, informed decision-making, and
strategic planning by conducting thorough market research and securing
stakeholder buy-in. It helps identify potential risks early, optimize
resources, and maintain focus throughout the project lifecycle, thereby
addressing many challenges faced during the project. Securing support and
approval from key stakeholders, such as investors, partners, and potential
customers, provides the necessary resources and backing to move forward
confidently. If implemented, this step would have significantly improved the
project outcome. (Project Management Institute, 2021).
Conclusion
In summary, post-mortems are critical in project management,
enabling teams to systematically review and learn from past projects. These
reflective sessions foster a culture of continuous learning and adaptation by
identifying successes and pinpointing areas for improvement. Implementing
post-mortem can transform setbacks into valuable lessons, driving innovation
and enhancing overall project performance. Embracing this practice not only
helps in refining processes but also in building a resilient and proactive
project management approach.
References
Greer, M. (2010). The project management minimalist: Just enough PM to rock
your projects! Download
The project management minimalist: Just enough PM to rock your projects!(Laureate
custom ed.). Walden University Canvas. https://waldenu.instructure.com
Gurnov, A. (n.d.) What is a Project Management Framework?
Wrike. Retrieved from https://www.wrike.com/project-management-guide/faq/what-is-a-project-management-framework/
Hadari, R. (2023). Top Post Mortem Questions to Ask. Go
Retro. Retrieved from https://www.goretro.ai/post/top-post-mortem-questions-to-ask
Project Management Institute. (2021). A guide to the
project management body of knowledge (PMBOK® Guide) – Seventh Edition.
Project Management Institute.
Hi Janice,
ReplyDeleteThank you for sharing your experience with Bahamian Treasures. It's impressive that you launched such a culturally significant project during the pandemic. Your points on the challenges, particularly around digital marketing and shipping, show just how crucial it is to have a project management framework in place. You mentioned following Freer's (2010) 10 Steps to Project Success could have helped avoid some of the challenges you faced, specifically starting with a well-defined concept and securing stakeholder support.
I agree that the Project Management Institutes PMBOK (2021) is a great resource that can guide projects through a standardized process, ensuring that you're prepared for potential risks and challenges from the beginning. By conducting thorough market research and securing buy-in from stakeholders, you would have likely avoided issues such as being over budget and inadequate marketing.
Your stance on the importance of post-partum meetings aligns with mine. These sessions are perfect for learning about both successes and setbacks, as they provide continuous improvement (Hadari, 2023). By reflecting on what went well and what had room for improvement, I believe you're setting yourself up for even greater success with future projects.
Thank you for sharing your experience, Janice!
-Noelle De Silvestri
References
DeleteGreer, M. (2010). The project management minimalist: Just enough PM to rock your projects! Download The project management minimalist: Just enough PM to rock your projects!(Laureate custom ed.). Walden University Canvas. https://waldenu.instructure.com
Hadari, R. (2023). Top Post Mortem Questions to Ask. Go Retro. Retrieved from https://www.goretro.ai/post/top-post-mortem-questions-to-ask
Project Management Institute. (2021). A guide to the project management body of knowledge (PMBOK® Guide) – Seventh Edition. Project Management Institute.